A complete sales system for health & wellness practices
A patient calls. They're excited. They hang up — and immediately start lookup-searching the price, the side effects, the reviews. By the time their excitement cools to anxiety, they've talked themselves out of booking.
30% of med-spa bookings die between the call and the appointment.1 At worst, that's $150,000 a year lost to a leak the front desk never sees.
WebDevAuto is the complete sales system that catches the call live, books with a deposit, and runs the nurture — engineered for med spas, dental practices, chiropractic offices, and wellness clinics.
Where health & wellness practices actually lose patients
Three leaks cost most practices more revenue than any marketing problem:
- 30%1
of med-spa bookings die between the call and the appointment
patient excitement transitions to lookup-driven anxiety the moment they hang up
- up to 50%2
no-show rate in outpatient mental health
dental sits at 11–15%; "good" practices keep it below 10%
- 28.4%3
of patients no-show because they forgot
single-channel reminders aren't enough — deposit-on-booking is the only consistent fix
- $150K/yr1
worst-case revenue loss for a med spa
no-shows + lost bookings combined, before counting patients who never made it past the call
Every one of these is a software problem with a software fix.
What does the leak look like at your practice?
Plug in your average ticket, weekly call volume, and rough miss rate. The Missed-Call Cost Calculator returns a real dollar figure in 60 seconds.
Open the CalculatorAlex answers every call. 24/7.
- ▸Asks what the patient is calling about ("Botox? First-time consult? Follow-up on a recent treatment?")
- ▸Captures lead context — treatment interest, urgency, insurance situation, referral source
- ▸Books the consult or appointment directly into your calendar
- ▸Logs a call summary into your CRM so the human team can pick up warm
A website that books — not just looks pretty
- ▸Load in under 2 seconds — Google's Core Web Vitals research shows mobile users abandon sites that take longer
- ▸Showcase before/after work — high-conversion gallery patterns tuned for aesthetic and treatment-driven verticals
- ▸Capture every lead — forms, click-to-call, instant booking, all routed to the same CRM
- ▸Rank locally — technical SEO done right, so when someone searches "med spa near me" or "Invisalign provider [city]" you actually appear
The 30-second SMS rescue + deposit-on-booking
"Hi — sorry I missed you. I'm with another patient right now. Were you calling about a consult? I can text you back shortly or book you in directly."
Every patient, every channel, in one place
- ▸Tagged by treatment interest and source
- ▸Prioritized (consult > rebook > inquiry)
- ▸Routed to the right provider or coordinator
- ▸Scheduled for nurture if they don't book immediately
Lead Finder — for practices ready to grow beyond word of mouth
- ▸A discovery call to map your ideal patient profile, service area, and treatment focus
- ▸A custom-tuned outbound campaign — "first-time Botox in [city]" looks nothing like "second-opinion dental implants in [city]"
- ▸Compliance scaffolding — DNC, CAN-SPAM, state-by-state outbound rules, and any vertical-specific regulatory posture (e.g., HIPAA marketing rules)
- ▸Direct integration with your CRM so warm prospects flow into the same inbox as your inbound leads
Tuned for health & wellness specialties
Our system is configured per specialty — different intake scripts, different treatment-aware booking flows, different follow-up cadences:
Med spas
Deep divetreatment-aware intake, consult booking with deposit, before/after gallery, post-treatment care nurture
Dental practices
appointment-type routing, insurance-question handling, recall/recare automation
Chiropractic
package-based booking, recurring adjustment scheduling, payment plan integration
Physical therapy
referral intake, insurance verification handoff, treatment-plan rebooking
Mental health
confidential intake (HIPAA-aware), waitlist-aware scheduling, no-show recovery cadence
We also serve naturopaths, acupuncturists, IV therapy clinics, and other allied wellness specialties — these often need custom tuning beyond the templates above.
Why this isn't Mindbody or Boulevard
You've probably heard of Mindbody, Boulevard, Pabau, or Weave (in dental). They're operations and EMR software — booking calendars, patient charts, reminders, payment processing. They're built around managing the practice after the patient is on your books.
WebDevAuto is built around getting patients in the first place — and converting the ones who reach out. We're the lead-capture and conversion layer those tools assume you've already solved.
Use us alongside Mindbody or Boulevard if you have booking and EMR you like. Or use us instead, if their booking-marketplace fees and patient-list lock-in have started to bother you.
| Mindbody / Boulevard / Pabau / Weave | WebDevAuto | |
|---|---|---|
| What it does | Manages your booking calendar, EMR, and operations | Gets you patients and converts the ones who call |
| Best for | Practices with established patient flow + ops tooling needs | Practices losing bookings to slow follow-up + no-shows |
| Where it fits | After the patient is on your books | Before the patient becomes a patient |
Too clinical for Mindbody? Too patient-focused for generic CRMs? We're built for the in-between.
Pricing built around where you are
For most practices with steady inbound flow, Growth System is the right starting point — Alex AI voice agent (HIPAA-aware), AI lead qualification, missed-call automation, deposit-on-booking, and CRM where the immediate ROI lives.
Foundation Build works for solo providers replacing a stale website first. For multi-location practices or high-volume specialties that need a dedicated voice agent with custom call flows or Lead Finder for outbound prospecting, talk to us about a Custom Engineering build.
Engagement
Engagement Tiers
Two productized tiers built around the standard infrastructure. Custom engineering for everything else. Setup is one-time; monthly covers hosting, maintenance, and the systems running 24/7.
Not sure which tier fits? Run a diagnostic on your current site first.
Foundation Build
The Site Layer, engineered to standard. Every default a serious business needs from day one.
or $750 + $250/mo × 3
- Site Layer — custom build (up to 7 pages)
- Mobile-first, sub-2s load
- Engineered lead capture + routing
- Discovery Layer — technical SEO + schema
- Logo design
- Google Business Profile sync
- Hosting, monitoring, ongoing maintenance
Solo operators or new businesses replacing a template or freelancer site. Foundation done right, the first time.
Growth System
The full operational stack. Every layer of the architecture — Site, Operations, Discovery, Intelligence, and Conversational — working as one system.
or 3 × $1,000 monthly
- Everything in Foundation
- Operations Layer — CRM + unified inbox
- Custom-built AI SMS/email chat agent — up to 10,000 texts/emails per month
- Customer database, pipelines, and lifecycle automation
- Advanced business metrics + reporting
- Workflow automation, end-to-end
- Real-time calendar & appointment scheduling
- Optimized reminders / to-do list
- In-app customer invoicing with payment processing
- Employee job assignments & task organization
- Inbound customer support requests
- Discovery Layer — SEO, GEO, AEO, AIO
- Search engine optimization
- Google engine optimization
- Answer engine optimization
- AI optimization
- Conversational Layer — Alex AI Voice Agent included
- Live inbound call answering, qualifying, and booking
- 500 minutes/mo included, then $99 per 100 min
- Industry-tuned conversation flows
$500k–$3M revenue businesses. You have leads coming in but ops can't keep up. Time to compound, not patch.
Custom Engineering
When off-the-shelf can't do what your business actually does.
The productized tiers ship every default a serious business needs. When you need more, we scope it as a custom engagement. Ranges below reflect real project variance — every build is scoped, quoted, and contracted before code is written.
Building something not on this list? Most of our engagements aren't. Tell us what you need; we'll spec it.
Multi-location practice or DSO with 10+ offices? We build dedicated systems with custom logic.
Two ways to start
Engineering Diagnostic
We'll review your current site, identify the conversion leaks specific to your specialty, and email you a 30+ point report.
Missed-Call Cost Calculator
Plug in your average ticket, call volume, and miss rate. See in 60 seconds what you're leaving on the table every month.
Open the CalculatorSources
- 1.VirtualNexGen — Med spa booking conversion problem (30% lookup leak; up to $150K/year worst-case) — https://virtualnexgen.com/blog/med-spa-booking-conversion-problem
- 2.Theraplatform — How to reduce no-shows in your private practice — https://www.theraplatform.com/blog/277/how-to-reduce-no-shows-in-your-private-practice
- 3.SalonBiz — 7 tips to reduce no-shows (18% of annual revenue lost; 28.4% no-show due to forgetting) — https://salonbizsoftware.com/blog/7-tips-to-reduce-no-shows-and-last-minute-cancellations-at-your-salon/