Your best closer has a process. Everyone else is guessing.
An AI Sales System That Puts Every Rep on Your Best Rep's Playbook.
Most sales calls go one of two ways. The rep reads a script so rigid the prospect can hear it, or the rep wings it and lands wherever habit takes them. Neither is what your best closer actually does.
The AI Sales System guides every rep through every call in three steps: Open, Engage, Close. At each step it surfaces talking points built from that lead's own scouting report and a tested rebuttal for every objection they are likely to throw, then sends the payment link before the call ends. Your rep runs the call. The system keeps them on the rails.
No setup fee. The CRM is month to month, cancel anytime.
- Built into the CRM, not a separate tool
- Human rep on every call
- Payment link sent from the Close step
An AI sales system is software built into your CRM that walks a human sales rep through every call in three steps: Open, Engage, and Close. At each step it surfaces AI talking points tailored to that specific lead and a curated playbook of objection rebuttals. The rep stays in control; the system keeps them consistent, so a new hire follows the same call flow as your best rep from day one.
What it costs
Start with the AI sales system
The sales system ships inside the AI CRM, which is already selected. It is not a separate line and there is no setup fee.
$249/mo
$261/mo with tax. No setup fee.
No setup fee. The CRM is month to month, cancel anytime. AI features are billed based on usage, you only pay for what you actually use.
Proof
What it is like to work with us
First and Foremost the easiest way to get your Website and Google Business things handled. Porter is a stud, had mine built in minutes.
Not ready to check out
Want to see it against your setup first?
Tell us how you run things today and what you are trying to stop losing, and we will come back with what it takes, the price, and a timeline.
Prefer the phone? (385) 364-8062
How it works
Every call runs like your best call
Four things that stop the close rate depending on who answered. The full flow is below.
One flow, every call
The same open, the same questions, the same close, whether it is you or the newest hire.
Objections, answered in front of them
The response is on the screen at the moment it is needed rather than half-remembered.
Notes without typing
The call writes its own record, so nothing is lost between the handset and the CRM.
The whole team, one script
No per-seat pricing, so putting everyone on the good version costs nothing extra.
Part of your WebDevAuto system
It runs on the same record as everything else.
This is one part of the AI CRM. It is worth more because the pieces on either side of it write to the same customer record.
- Local SEOGets you found, which is what makes the phone ring in the first place.
- Your websiteTurns that visitor into a call, a form, or a booking instead of a back-button.
- Ava, your AI receptionistAnswers the call 24/7, qualifies it, and books the job.
- Missed-call automationTexts back in about 30 seconds on the calls nobody picked up.
- Review automationAsks for the Google review after the job, which feeds the ranking that started it.
- The AI sales systemYou are hereWalks whoever answers through the call, from open to booked.
Or take the whole system at once
Pick The CRM, and more customers to put in it in the flow above and you get the ranking that fills it, with the website included in the ranking line rather than billed twice.
Want to understand how it works?
Here is exactly how we build, operate, and improve it: the full call flow, the talk tracks per lead type, and how call notes write back to the customer record.
Three steps, every call, no guessing
- ▸Open: A one-line brief on the business, a summary of what the scouting report found, and proven openers ranked by what the lead research suggests will land. No cold start, no blank page.
- ▸Engage: Once the prospect is on the line, pushback opens the objection playbook with the exact response to give and the likely reply to expect. If they are interested, the rep gets word-tracks that move toward Close without losing momentum.
- ▸Close: One job: get a decision. The rep either sends a payment link on the spot or books a follow-up through the shared agency calendar. No ambiguous "I'll think about it" endings.
$249/mo for the whole CRM. No setup fee.
A curated objection playbook for every pushback
- ▸Four tested responses, phrased to de-escalate without conceding
- ▸The reply the prospect is most likely to give after each one
- ▸A next move that either resolves the objection or loops to the rebuttal that fits what they just said
AI talk tracks built from each lead's own research
- ▸The scouting report researches the business before the call: their website (or the fact that they have none), their location, their niche, and what is likely missing from their online presence.
- ▸That research fills the talk track slots at Open and Engage with details specific to that business, so the opener sounds like the rep did their homework because the system already did it for them.
- ▸Slot fills update when new research is available, so a lead re-researched last week surfaces fresher context than one from three months ago.
What is customizable, and what deliberately is not
- ▸Your pipeline, your stages. Pipeline stages are defined per business, not inherited from a template. An HVAC shop and a med spa run different boards, and the automations that fire on a stage change follow your definitions.
- ▸Your intake fields. The questions your public lead form asks are configured to your business, so a lead arrives carrying the details that matter in your trade instead of a generic contact record.
- ▸Your own fields on any record. Add the fields you track that nobody else does, and they travel with the lead into the call.
- ▸Your follow-up sequences. The nurture and follow-up cadences that run after a call are yours to write and edit, not a locked drip we control.
- ▸Tailored per lead, automatically. Talk tracks and rebuttals are personalized to the business, city, and niche of the lead being called. That personalization is generated, not something you maintain.
- ▸The call flow itself is fixed, on purpose. Open, Engage, Close and the curated objection list are one master playbook for every rep. That is what makes a new hire sound like a veteran on call one, and it is the part that stops being useful the moment everyone edits their own version.
From won deal to paid client without the handoff gap
- ▸The Close step sends a payment link directly from the CRM, so the prospect can pay before they hang up or before they change their mind.
- ▸If the timing is wrong for payment, the rep books a follow-up through the shared agency calendar inside the same screen.
- ▸Once payment is received the deal transitions to won, onboarding begins with the record already in the CRM, and the rep's commission is logged.
We will walk the flow on a lead that looks like one you actually call.
What a guided call looks like
New reps ramp in days, not months
- ▸A new rep does not need to memorize a pitch before their first call. The system surfaces what to say at each step.
- ▸They see objections handled correctly from the first call, not after weeks of on-the-job trial and error.
- ▸Consistency across the team means your top rep's process is replicated in writing, not passed down by word of mouth.
EXPLORE THE COCKPIT · STEP BY STEP
Click through the actual cockpit screens.
The same three-step flow your reps see on a live call. Tap a step to walk through what the system puts in front of them at Open, Engage, and Close.
Open the call with the right line.
The rep opens to a one-line brief on the business and a set of ready openers, so the first ten seconds never ride on improvising.
- Who they are and why you are calling, at a glance
- Four proven openers, ready to read
- One tap routes the call: interested, pushback, or gatekeeper
Real cockpit screens. Demo data shown: sample business, sample numbers.
Guided selling vs. winging it vs. a static script
| No system (winging it) | A static script | WebDevAuto AI Sales System | |
|---|---|---|---|
| What each rep does | Whatever habit they built, right or wrong | Follows a tested three-step flow, guided by the system | |
| Objection handling | Improvised; depends on the rep's experience | Live playbook with a proven response and predicted reply for each objection | |
| Lead context at call time | Whatever the rep remembers or looked up themselves | Scouting report fills the talk track with details specific to that business | |
| Consistency across reps | Varies by person; your top rep's process lives in their head | Every rep follows the same flow; new hires start with the same playbook as veterans | |
| New hire ramp time | Weeks to months of shadowing and trial calls | Guided from the first live call; the system shows what to say at each step | |
| Sale-to-cash handoff | Manual; often falls through after the call ends | Payment link sent or follow-up booked from the same screen before the call ends | |
| What you configure | Nothing; there is no system to configure | Pipeline stages, intake fields, custom fields, and follow-up sequences. The call flow itself stays fixed by design | |
| Who makes the call | The rep, without support | The rep, with the system surfacing context, talk tracks, and rebuttals at each step |
A static script sounds like a script. The AI Sales System sounds like a rep who prepared.
The rest of the system that makes this work
The AI Sales System runs on the CRM and feeds from the tools that generate and qualify leads before the rep dials:
The CRM that houses the guided call flow, the lead records, the scouting reports, and the sale-to-cash pipeline.
All client communication in one thread after the deal closes: calls, texts, emails, and web chat.
Ava handles inbound calls 24/7, qualifies callers, and logs them into the CRM so the AI Sales System has a lead ready to work.
Fills the pipeline with qualified prospects before the rep ever opens the call flow.
Want to see where your sales process is leaking? The Revenue Leak Diagnostic maps it in about 60 seconds.
Pricing for the AI Sales System
The AI Sales System is part of the AI CRM ($249/mo). It includes the guided call flow, the objection playbook, AI talk tracks, and the sale-to-cash handoff pipeline. AI features are billed based on usage, you only pay for what you actually use.
The CRM is month to month with no minimum, and there is no setup fee.
Engagement
Monthly Services
Three à-la-carte monthly services: website, SEO, and CRM. No setup fees, no deposits. The website runs on a 12-month term and SEO on a 6-month minimum, both month to month after; the CRM is month to month with no minimum. Take one or stack all three.
Not sure where to start? Run a free diagnostic on your current site first.
Website Design & Hosting
A conversion-engineered website that loads fast, captures leads, and stays maintained.
- Custom conversion-engineered website
- Loads in about two seconds
- Lead forms wired to your inbox
- Hosting + monitoring + maintenance
- No setup fee
Any business that needs a professional, high-performing web presence without a big upfront cost.
SEO & Google Business Profile Optimization
Ongoing SEO and Google Business Profile management so you rank on search, Maps, and AI assistant answers.
- Ongoing on-page + technical SEO
- Google Business Profile setup + optimization
- Rank on Google search and Maps
- Show up in AI assistant answers
- Monthly rankings + traffic reporting
Local service businesses where organic search and Google Maps are the primary lead source.
AI CRM
Customer database, pipelines, unified inbox, invoicing, and automated follow-ups, with AI billed by what you use.
- Customer database + pipelines + analytics
- Unified inbox (email + text)
- Invoicing with built-in payments
- Automated follow-ups + scheduling
- AI features (billed by usage)
- Ava answers your calls
- AI texts & emails customers back
- Content + ad generation
Businesses ready to systematize follow-up, automate ops, and add AI on their own terms. AI features are billed based on usage, you only pay for what you actually use.
Frequently asked questions
- What is an AI sales system?
- An AI sales system is software that guides a human sales rep through a live call instead of leaving them to a script or to memory. In WebDevAuto's case it lives inside the CRM and runs every call in three steps, Open, Engage, and Close, surfacing talking points built from that specific lead's research and a tested rebuttal for each objection. It does not dial, speak, or sell on its own; it makes the human on the call consistent.
- Does the AI Sales System make calls automatically?
- No. The system guides the human rep on a live call; it does not dial, speak, or act on its own. The rep is on the call the entire time. The AI surfaces context, talking points, and objection responses at each step, but every word spoken comes from the rep. This is a co-pilot, not an auto-dialer.
- How customizable is it?
- Your pipeline stages, your public lead-intake fields, your own custom fields on any record, and your follow-up sequences are all defined by your business rather than inherited from a template. The three-step call flow and the curated objection playbook are deliberately not editable: they are one master playbook shared by every rep, which is what makes a new hire sound like a veteran on their first call. If you need a genuinely different call flow or a playbook rewritten around your industry, that is a custom build and we scope it as one.
- What are AI talk tracks and where do they come from?
- AI talk tracks are suggested talking points tailored to the specific lead the rep is about to call. They are generated from the lead's scouting report, which researches the business before the call: their website (or the absence of one), their location, their niche, and their online presence. The result is an opener and engagement prompts that reference that business specifically, not a generic script. They are personalized per lead automatically, not something you write or maintain.
- What is the objection playbook?
- The objection playbook is a curated set of the objections service-business reps hear most, each paired with four tested responses and the reply each response is most likely to earn. When a prospect pushes back during the Engage step, the rep pulls up the relevant objection and follows the rebuttal, then taps the response that matches what the prospect actually said to see where the conversation should go next.
- How does the sale-to-cash handoff work?
- From the Close step, the rep sends a payment link directly to the prospect without leaving the CRM. If the prospect needs more time, the rep books a follow-up through the shared agency calendar from the same screen. Once payment is received, the deal is marked won, the client record is already in the CRM, and onboarding can begin.
- What does the AI Sales System cost?
- It is not priced separately. The AI Sales System ships inside the AI CRM at $249/mo, month to month with no minimum and no setup fee. AI features are billed based on usage, you only pay for what you actually use.
- Do my reps need training to use it?
- That is most of the point. The call flow is the training: a new rep opens a lead, sees the brief and the ranked openers, and works the objection playbook live on their first call. Managers can see which step deals stall on and which objections come up most, so coaching is based on what is happening in the flow rather than on recollection.
Put every rep on your best rep's playbook
Live walkthrough
We will walk you through the call flow on a lead that looks like one you actually call: the scouting brief, the talk tracks, the rebuttal playbook, and the Close step.